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This is the blog of Jeff Barson, (I also write the Simple Curiosity? blog on this site) I'm the Director of Product Marketing and Experience Czar at Sendside Networks, a startup communications and software compay that's bringing trust back to the web. Managing Partner of Surface Medical. Founder of Nimble, Medspa MD and Wild Blue.  More >>

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    « Dwight Schrute Makes Better Business Decisions | Main | Adobe Support: Does anyone give worse customer support than Adobe? »
    Tuesday
    16Jun2009

    Sendside: Converting Prospects to Customers

    Here's a video of William Borghetti, Sendside's CEO, explaining why Sendside fits alongside both lead generation and CRM tools to convert potential customers who have some awareness of your product or service, into paying customers and how that benefits any sales or marketing organization.

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