Does anyone else tip bloggers?

Blogging's a commitment that takes a good deal of time and effort. When I like a blog or blogger I'll proactively look to find a ppc link to click on. Does anyone else do this?

Comments

[Jeff Jordan]

Great idea! I'm all over it.

[Colin Kelly]

I do it quite often. Usually because I like the blogger, but sometimes I do it just out of some bizarre notion that I should do my small part to help keep the ppc model alive and working.

[John Lewis Needham]

A tip? Keeping the PPC model alive and working? If you're clicking on an ad merely to reward the blogger, you're committing a mild form of click fraud and compromising the performance-based PPC ad system.

It’s reasonable to take the step of browsing the ads on a blog you would like to support, but you should click only when an ad genuinely entices you. Otherwise, you're doing all parties a disservice. At least that's this purist’s view.