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This is the blog of Jeff Barson. I'm currently running HireVue Labs, former Director at Sendside, founder of Surface Medical, Nimble, Medspa MD, Freelance MD, Frontdesk, Uncommon, and Wild Blue... angel investor and startup advisor. Oh, and I'm a artist. More >>

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    « George Lucas buys into the Long Tail | Main | If it's so great, why hasn't it already been built? »
    Sunday
    Oct082006

    Guy Kawasaki's: The Art of the Start

    I'm reading Guy Kawasaki's 'The Art of the Start' for the first time. I've had this book for a while and occasionally have picked it up to rifle through but now I'm reading it cover to cover. It's much better as a cohesive read than taken in parts. It's a wise man that learns from the experience of others.

    Guy's favorite book list:

    Clayton Christensen

    The Innovator's Dilemma
    by Clayton Christensen
    New York: HarperBusiness, 2003

    Peter Drucker

    The Effective Executive
    by Peter Drucker
    New York: HarperBusiness, 2002

    Geoffrey Moore

    Crossing the Chasm
    by Geoffrey Moore
    New York: HarperBusiness, 2002

    Lloyd Percival

    The Hockey Handbook
    by Lloyd Percival
    Toronto: McClelland & Stewart, 1997

    Denise Shekerjian

    Uncommon Genius: How Great Ideas are Born
    by Denise Shekerjian
    New York: Penguin Books, 1990

    Brenda Ueland

    If You Want to Write: A Book About Art, Independence and Spirit
    by Brenda Ueland
    St. Paul: Graywolf Press, 1987

    James M. Utterback

    Mastering the Dynamics of Innovation
    by James M. Utterback
    Boston: Harvard Business School

     

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